Tips for Mixing Your Bold Gold Jewelry With Other Metals 

Fashion

Gone are the days when mixing metals would have landed you on the bad side of the Fashion Police. Today, mixing metals has become a playful trend, and the result is often a daring and stylish look that adds personality to any outfit. Some of the metals you can pair with your gold jewelry include silver, rose gold, white gold, platinum, brass, and steel.

Read through the simple tips below to create a unique look by mixing your bold gold jewelry with other metals. 

Consider Your Skin Tone

One of the first things to consider when choosing metals to mix with your gold jewelry is your skin tone. Some metals work better on some skin tones than others. Silver and white gold, for example, complement people with cool undertones, while rose gold looks better on those with warm undertones. Neutral undertones will pull off all metal types. 

Embrace Contrast

A good tip for mixing metals is embracing the contrast between warm and cool metals to create visual interest. For instance, you can pair your yellow chunky gold necklace with your white gold or silver necklace earrings. Or pair your gold hoops with a delicate rose gold chain.

Keep it Simple

The last thing you want is to make your metal mix look cluttered. Try to keep things simple by going for one or two metals to pair with your gold jewelry. Having more than two metals on you may work against the cohesive look you are trying to create. 

Consider Texture and Proportion 

Another tip to consider when mixing metals is the textures. It’s best to combine different textures of jewelry to create a balanced look that works well with your outfit. For instance, it’s best to pair a smooth, polished gold bracelet with a hammered silver ring or matte bracelet. 

Proportion also matters, so if you are wearing your chunky gold necklace, it will be fashion-forward to pair it with a simple silver bracelet or delicate rose gold earrings. 

Layer with Purpose

Layering multiple metal pieces allows you to create a personalized look that shows you have a great fashion sense. There are two essential things to consider when layering metals on your neck. First, choose a piece that will act as a centerpiece for your layered look. We recommend making your dominant metal a bold gold necklace and then pairing it with silver chains or a rose gold pendant. The second tip is to go for necklaces of varying lengths to make your neckline look perfectly curated. So, if you’re combining 3 necklaces, one could be a collar length, another a princess length, and the last a Matinee length. 

 

Conclusion

There are no strict rules dictating which metals can be worn together, so don’t be afraid to try different combinations until you find what works for you.  By embracing contrasting tones, experimenting with texture, and layering with purpose, you will be able to create a personalized look that shows a unique sense of style. So, why not dare to match your bold gold jewelry with other metals to create a stunning look? 

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Why is Rolex expensive?

Fashion

Rolex has always been viewed as the “most prestigious brand” among luxury watches. The following article will explain why Rolex is so expensive in detail, including its unique design and excellent workmanship.

What is Rolex?

Rolex is a Swiss watch manufacturing company headquartered in Geneva. It is the largest luxury watch manufacturer globally by revenue and the most prestigious one. They are famous for their quality, accuracy, precision, and timeless design.

Rolex has a long history of more than 100 years since 1905. Nearly a century of manufacturing experience makes it a massive advantage over other watch brands, and its core design philosophy never changes.

Below are reasons why Rolex is expensive:

1. Unique design 

Rolex watches have a unique round case and bezel, and this design does not belong to any watch brands. Rolex has a perfect blend of modern and classic elements in its appearance, which provides a long-lasting charm for the wearer.

2. Excellent workmanship 

Rolex uses only the best materials to make its watches, the quality of genuine Rolex materials ensures that Rolex watches are resistant to skidding and corrosion.

3. Excellent movement 

Rolex uses self-developed Swiss movements in its watches, ensuring precise timekeeping and stable performance.

4. Top-level watch material 

All components inside a Rolex watch, including the movement, dial, and case, are made of the finest materials.

5. Strict quality control 

Rolex has the most stringent quality control system of any luxury watch brand, ensuring that every Rolex watch can meet its high standards for precise timekeeping and durability before leaving the factory.

6. Best after-sale service 

Rolex offers the most reliable after-sale service, with its dedicated staff to ensure that you can enjoy your Rolex watch’s excellent performance for many years.

7. Rolex has a long history 

Rolex was founded in 1905. As the first enterprise that started the modern watchmaking industry, Rolex has enjoyed its dominant position since then. With over 100 years of accumulation, Rolex always adheres to its original concept of “the best quality watches” and uses advanced technology to create perfect functional masterpieces.

Advantages of buying the Rolex brand

A. The world’s largest watch factory

Rolex is the largest watch manufacturer in the world, and it has over 2000 employees and more than 70 subsidiaries located in various countries. Every year Rolex produces about 1 million watches.

B. Cheap spare parts 

The large-scale production of brand products ensures that Rolex can provide a wide range of replacement parts for its watches.

C. Strict quality control 

Rolex only produces high-quality watches, so you don’t have to worry about purchasing a fake Rolex watch, which can save you a lot of trouble.

D. Top-level service 

Rolex has the most professional after-sale service team of all luxury watch brands. All Rolex staff are trained to provide the best service, and its repair center has a computerized record of all genuine parts and models, which makes it convenient for you to replace or repair your watch.

In conclusion, Rolex watches offer good value for money because their excellent design guarantees that the watch will not become obsolete in a very short time. Rolex watches are designed to last for many years, if not decades. Therefore, the consumer does not need to make any significant investment in new technology when buying a modern Rolex watch.

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The Best Puma Styles to Make a Statement

Fashion

People express their personalities in many ways such as body art, hair styles and colors, jewelry and apparel. One of the most popular modern ways of expressing oneself is with the style of shoes one wears. Puma shoes offer a variety of colors, designs and styles to help you make your personal statement.

Puma Fenty by Rihanna 

Fenty was launched in 2017 in collaboration with music icon Rihanna. The  design is based on the iconic Japanese street-style sneaker. This chunky soled shoe comes in styles that dress up or down depending on the occasion and includes a variety of styles and color choices including these bold options:

  • Chelsea Sneaker Boot: This fashion forward sneaker boot with a cleated creeper platform is a standout in three color options: Puma Black, Vanilla Ice and a tri-color option of sterling blue, Puma black and limeade.
  • Trainer Mid Geo: This trainer is both a stylish workout shoe and a fashion statement with its classic ankle strap design.
  • Bow Creeper: This casual shoe has a fashionable, espadrille style with gum creeper soles. A flat, platform shoe, it combines the classic espadrille look with the comfort of a Puma sneaker.
  • Cleated Creeper sneaker: This suede platform sneaker gives and old-school preppy vibe while integrating a modern elevated platform sole with the classic Puma suede upper.

The puma Fenty by Rhianna line first showcased its bold designs at New York’s Fashion Week and has since added clothing options to highlight this classy, unique shoe.

Puma Suede

Puma’s iconic suede took the world by storm with its thick rubber sole and distinctive suede uppers. For those looking to merge fashion and function, Puma suede is a front runner in style for kids and adults. For anyone who wants to make a sneaker statement suede Pumas offer a distinct flair for the fashion-conscious. 

Suede Heart: The signature of this line is the unique wide laces in fat satin and/or wide woven laces that culminate in a large bow when tied. Some styles add glitter-flecked soles and metallic accents, while others feature quilted uppers. Colors range from whisper white and rose gold to Aruba blue and olive night and practically everything in between. 

Suede TOL Embroidery: The eye-catching floral design embroidered across one side of these bright yellow sneaker adds a splash of color and style to a casual jeans and tee look. Pair them with capri’s and a tank and you’re ready for a day of shopping or a night out with friends.

Suede Caribbean Floral: The Caribbean Floral gives off a decidedly coastal vibe with a leather upper featuring a floral inspired print. It comes in the beachy colors of hot coral and spectra green. This brightly colored, cheerful print takes the Puma style to the next level.

Suede Classic

If you want shoes that make a statement, Puma’s suede classic styles with new twists are a great choice.  From the Suede Classic Mono with color matched soles and uppers to the Suede Classic Street II athletic shoe, shop online for the Puma shoes that fit your style.

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Wholesale dress website online

Fashion

The spring is coming, you may be wondering where an individual can score a beautiful party dress or a couple of for the upcoming celebrations. It can be a daunting task for any woman whenever it comes to getting the perfect party frock that you can make use of for either event with out breaking the bank. That would seem that many businesses that specialise in high quality party dresses hike the particular price up earnings season due to the fact they know they could make more from typically the sales. It stands to reason, but there’s furthermore no reason you ought to pay much more – regardless regarding whether you’re an organization or perhaps individual – for celebration dresses. Check out a number of the great ways you can find that ideal dress for your upcoming elegant occasions.

Online

Online is probably the easiest ways to locate beautiful but economical celebration dresses in this time and age. With several online sources like auction web sites, Amazon and various clothing sites, it’s straightforward to locate what you’re looking regarding. The issue? The point that sometimes the sizing is approach off, particularly if a garment is coming from The far east or somewhere similar. This can create a lot associated with frustration, particularly when you’re about the clock for a great event and you require a dress quickly. Luckily, with sites like Ever Quite business, you will find great clothes in a whole selection of sizes ready to ship today with little time constraints.You can find various wholesale prom dresses and wholesale evening gowns on E4wholesale website.

In Outlets

Maybe you’re looking to be able to be able to try on a variety of different dresses but in a store setting so you could get a feel for every style. Or maybe youre an attire shop owner in addition to proprietor and you want to get in a new whole host of great dresses in a variety of sizes with out breaking the bank. Actually Pretty B2B is a new great way to buy volume dresses online for significantly less than you can find them from a new local producer in the area, assisting you save money plus time. Who wants to be able to go all over city looking for style, colours and sizes when an individual can get it on-line with ease, delivered correct to your home?

Renting

Have you ever thought about renting a dress? This is another way that you can find that ideal gown without breaking the bank and then having in order to store a fancy gown until the next big engagement. This is another fantastic way that Ever Quite may bring their great gowns from your warehouse to typically the customer. Through Ever Pretty B2C, customers including local rental companies can access just about all the amazing styles, colours and sizes available. If you realise something you like as an individual, you can order it from typically the site with no trouble – and if you’re a dress shop you can buy bulk and have every style on hand to be able to help your personal customers discover the perfect dress with regard to that special occasion.

Thus if you’re already stressing about that New Year’s dress, don’t sweat that. Hopefully with most of these great ideas you will end up being looking as fly since ever since the clock counts down to 2020.

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Expert Beauty Tips for Every Day

Fashion

Trying to look your best can be demanding, as there are so many aspects to keep on top of, and while the internet is full of great advice, there are so many tips and ideas out there that it can be daunting and bewildering to try to work out which advice you should follow. 

The best beauty tips come from those who work in the beauty business and are those that you can rely on every day without being related to fashions or fads. To make a meaningful difference, think about how these hints, tips and philosophies can upgrade or boost your beauty routines.

Health and fitness 

The foundation of beauty is in maintaining a healthy lifestyle. Put simply, if you consume healthy foods and look after your body, this will be reflected in your appearance. The key to healthy eating is not fad diets or calorie counting, but to moderate your intake, avoid excessive junk food and try to get a balance of grains, fruits, nuts and vegetables, along with healthy protein. Exercise doesn’t have to involve a gym, but can be something as simple as opting to walk instead of driving. 

Hydration fixation

Most of us don’t drink enough water, and this has a range of health impacts, from affecting concentration to headaches and digestive problems. Water also plays a huge role in your appearance. Water keeps your skin healthy and nourished, helping to give it a healthy glow, while lack of water can leave you looking pale and drawn. So, drink plenty of water throughout the day, as many as eight or nine glasses, to help maintain your natural beauty. 

The importance of vitamins

There are many chemicals necessary for healthy looking skin, but few are more important than vitamins. The best way to get your daily dose of vitamins is to ensure that you eat a variety of fruit and vegetables every day, although it isn’t always easy to ensure you get all the vitamins you need in the right amounts. That’s why a vitamin supplement can be helpful in making sure you get all the necessary vitamins for a healthy and beautiful body.  

Natural hair care

Having soft, silky hair is an important part of maintaining a beautiful look, but too often many of us treat our hair harshly, using strong chemicals such as colorants and a variety of shampoos and conditioners. As an alternative some people are switching to more natural hair care products. The Viabrance system is a well-known range of hair care products and Viabrance has become popular as it focuses on natural hair treatments. Other natural treatments include opting for natural shampoos, such as eggs, henna, clays or even lemon juice, all of which can bring out your hair’s natural beauty. 

Never skip exfoliation

Exfoliating is one of the most important parts of any beauty routine. Exfoliating just twice a week effectively removes dead skin cells, which helps to counter-act skin discoloration and uneven skin tones. It also helps to keep your skin soft and smooth, reducing wrinkles. Exfoliating also has the great advantage of clearing your pores, which controls acne and provides a smooth, even surface upon which to apply your make-up. 

Cleanse, tone, moisturize

When you’re in a hurry, it can be easy to skip the cleansing, toning and moisturizing stage of your routine, but that is a mistake. Cleansing, like exfoliating, helps clear your skin, while toning provides nutrients for your skin and moisturizer replaces lost moisture. Opt for products that work well with your skin without causing any irritation or reaction. 

Soft and subtle

Your day to day make-up should be soft and subtle, rather than brash and confident. Go for neutral, soft tones, and don’t overdo the color or bronzing. This will make it easier to vary your style in subtle ways whenever you feel like it, and when you do really go for it, for a night out, party or a social function, you will be able to make a big impact. 

Exfoliate your lips

Yes really! This is an easy beauty tip that many people overlook. It’s simple to do. Slice a lemon in half, sprinkle some sugar on the fruit and apply it in a circular motion to your lips. This will help to remove dry skin and you can then follow up with moisturizer or lip balm. 

It is easy to over-complicate your beauty regime. The keys to beauty are not to be found in the latest foundation or the newest eyeshadow tips. By focusing on the principles above you will be getting the basics right and helping your natural beauty to shine through. 

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Discovering London’s Hidden Treasures

Fashion Travel

London is without a doubt one of the most exciting cities in the world – but when you’re trying to enjoy its attractions it can feel overwhelming! The Natural History Museum at a weekend is full to capacity, and if you take a walk through Regent’s Park on a summer afternoon it can be difficult to find the perfect available picnic spot.

Today we’re taking a look at some of the hidden treasures of London, to help you discover the corners of the capital that are less well trodden and can belong to you!

Getting Outdoors

One of the great things about London is that it has so much open, green space. The parks in the middle of the city can get very crowded, especially in good weather, but if you look a little further afield, you’ll find parks, commons and gardens that are free to use and packed with beautiful flowers, trees and ponds where you can relax and soak up some of the sights and sounds of nature even in one of the world’s most populous cities.

Wandsworth Common, for example, is over 170 acres of public common land, with open grassy spaces, woodland, and ponds. It’s also much less busy than the more popular Clapham Common just up the road – so if you’re looking for a less travelled place to spend a sunny day, it’s a perfect hidden treasure for you.

Taking Care of Yourself

London life can be as stressful as it is exciting, so you need to know the places you can go to relax and restore yourself. If you’re in need of a moisturising facial then Skinsmiths’ Skin Clinic London locations offer a respite from the stress of city living. Finding some specialists to help counteract the effects of late nights and pollution on your skin can be the key to truly enjoying life in London, not just by making you look your best, but also putting you at the peak of your confidence.

Museums

One of the big attractions of this city is the cultural life it gives you access to: museums and galleries containing some of the world’s most extraordinary relics and artworks. Unfortunately, at peak times they can be so overwhelmingly crowded, it’s hard to appreciate the beauty that’s in front of you.

There are two London life hacks that can help you enjoy more art and archaeology! Firstly, you can look further afield. Smaller collections are often less busy than the Tate Britain or Victoria and Albert Museum: the Wallace Collection lies a few streets back from Oxford Street, and is one of a large number of smaller but nonetheless beautifully stocked galleries where you can escape the crowds and drink in some of the most awe-inspiring artworks from across the world and history.

The other secret treasure London offers that you need to discover are museum and gallery lates! Most of the major museums and art galleries in the city open late at least one night a week, with some of them simply offering more time to enjoy their collections and others offering talks, events, tours and refreshments. They are hidden treasures that add a whole extra dimension to the cultural life of London!

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Cologne vs Perfume: What is the Difference?

Fashion Shopping

Perfume

Perfume

Most people will discuss perfume as being a female scent and cologne being a male one. However, nothing could be further than the truth. In fact, both men and women can wear cologne or perfume. Why is this the case? Let’s take a look at the difference between them.

Just a Percentage

All scents are simply diluted versions of perfume oil. We could not use the actual perfume oil as our scent as it would be far too overpowering; even a single drop would go a very long way. Producing 100% perfume would also be ridiculously expensive. To drive costs down and make scents more affordable, perfumiers dilute the oils down to make a selection of concentrations which you have probably seen listed but may not have completely understood.

Perfume

Perfume, sometimes also called parfum, is the highest concentration of perfume you can find on the market. The percentage of perfume oil is between 15-40% and the scent ranges anywhere between 6-8 hours. This does, however also make it the most expensive and the rarest. Not every fragrance on the market will have a perfume option and it needs to be worn carefully if you do buy one.

Eau de Parfum

The most common description of women’s perfume is often eau de parfum. This usually has a concentration of 15-20% and lasts around 5-6 hours. It is one of the most readily available types of scent. If you are looking for a women’s fragrance which will last a serious length of time, the eau de parfum is one you want to check out.

Eau de Cologne

This is the concentration most often talked about when discussing fragrance for men. Coming in with a percentage of 2-4%, it only lasts about 2-3 hours on the skin and it is significantly cheaper than any of the others on this list. If you are buying an eau de cologne, it is extremely important that you don’t expect much longevity from it as this is not what it is designed for.

Who Can Wear What?

At the end of the day, the concentration of perfume in a scent is in no way tied to gender. If you are a woman who wants to wear eau de cologne then go ahead! Likewise, if you are a man who wants to wear a perfume, there is nothing to stop you from doing so. Investigate which styles of scent might be best for you and try it out on your skin.

The percentage of perfume is truly what makes or breaks the fragrance. You cannot expect something which is only 2% perfume oil to last all day; especially when there are things on the market which contain 40%. Likewise, you might think that the high concentrations of true perfume are too much for you and decide you want to opt for something lighter like the eau de parfum. Experimentation is absolutely key here. Do your research and have a look around the market to see what might suit you the most. You need to always fully trial a fragrance before you commit to buying it.

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Why Human Hair Wigs Are Best

Fashion

If you are new to the world of wigs, and are choosing your very first hairpiece, then you may well be wondering which type of wig will suit you best.

There are many different types of wigs on the market, which can make choosing your first wig a difficult and overwhelming decision. The first choice you have to make is whether a synthetic wig or a human hair wig is the right choice for you. Whilst each kind of wig has its pros and cons, there are many more benefits of choosing a human hair wig; here are just some of them!

Human Hair Wigs Look More Natural

If you want your wig to blend naturally with your existing hair, or replicate your natural hair colour and texture, then a human hair wig should be your first choice. Wigs made from human hair are glossier, have more natural bounce and shine, and generally look and feel much more like natural hair than their synthetic equivalents (because that’s what they are!).

Because they look and behave just like your own hair, human hair wigs can also be styled and changed, just like you would with your natural hair.

Human Hair Wigs are Easier to Maintain

Whilst it is not recommended that you subject your human hair wigs to extensive heat styling, or style it at a high heat, for risk of damaging the delicate fibres, human hair wigs are much easier to maintain than synthetic ones. Human hair wigs behave in a very similar way to natural human hair, meaning they can be curled, brushed and styled with ease. Styling synthetic hair is more difficult, because any heat could melt or warp the structure of the synthetic fibres.

Human Hair Wigs Feel Fantastic

If you’re new to wearing a wig, have a sensitive scalp, or live in a particularly warm or humid environment then a human hair wig would be the best choice for you. This is because human hair wigs feel much better on the scalp: they are softer, come with different scalp options to fit the shape of your heat, and won’t itch or become too warm like a cheaper synthetic wig. Wearing a human wig can feel so light and natural, that it’s easy to forget you even have it on!

Human Hair Wigs  Last a Long Time

Let’s face it, a good wig can be expensive, and choosing to wear one is an important investment. Whilst the financial outlay of buying a human hair wig is slightly higher than that of a synthetic wig, if maintained properly then they can last a long time (more than a year in many cases) meaning that you won’t have to reinvest in a new wig so regularly.

 

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How to Choose the Right Wedding Hairstyle: Guide for Bridesmaids

Fashion

Nearly every girl dreams of the day her prince charming will sweep her off her feet so that together, they can begin a real-life “happily ever after.” Perhaps, you too were that girl, and now the day that you’ve always dreamed of is closer than ever before. You’ve worked hard to reach this point, going through that wedding checklist. Venue, menu, invitations, guest list, and more are ready to go. Fashion, however, might take some extra effort—especially when it comes to choosing the perfect wedding hairstyles for bridesmaids. But fear not: read on to find out all that you need to know about choosing the styles that best suit each bridesmaid—and yourself!

Any Hair Length Looks Lovely

Bridesmaids, of course, are unique and come in many shapes and sizes. They may differ in hair length as well. If you want their styles to match, it’s ideal for them to all have roughly the same hair length. Extensions are always an idea, of course, but that could add to the cost of your professional stylist bill. If the bridesmaids do not showcase the same hairstyles, don’t worry! They will still appear in flawless harmony as they wear your wedding colors. Below is a helpful guide to find the right hairstyle for short, medium, or long hair.

Bridesmaid Hairstyles for Short Hair

Contrary to popular belief, short hair pairs well with several styling options. A short bob with soft curls that curtain the chin makes for a bridesmaid style both classy and cute. This hair length allows for many other cute bridesmaid hairstyles. Bridesmaids with short hair can also wear wavy curls, tight curls (also cute!), or hair down with a side part that spells stunning! Short hairstyles are often simpler than those of medium- or long-length hair, but try adding accessories such as flowered pins. In short, the right style and accessories will help short hair look stellar! (To view more bridesmaid hair ideas for this length, please visit weddingforward.com).

Bridesmaid Hairstyles for Medium Hair

Not too long, not too short—for many ladies, medium-length hair feels just right. It’s long enough to work with many styles without being cumbersome. For an elegant look, try a waterfall braid that flows into a perfect bun just above the shoulders. Half-and-half styles can look magical too, especially with waves or loose curls. Looking for an edgier medium-length look? Consider a messy updo, which features a blend of flowing strands, braids, and loose curls.

Bridesmaid Hairstyles for Long Hair

You already know: long length abounds in style possibilities. With long hair, curls and waves can appear incredibly glamorous—in fact, glam Hollywood waves are a great option at this length. Take long, flowing curls beyond typical by swooping all the hair to one side (especially gorgeous with oval-shaped faces), or adding hair accessories like a boho flower crown. Long hair also looks great in an elegant bun because the buns have enough hair for maximum body and fullness. This style is also quite elegant and easy to manage because it stays in place.

Top Five Factors to Consider

So now that we’ve explored every hair length, let’s talk about some critical factors to consider when choosing bridesmaid hairstyles.

Dress

The most important factor to consider is the dress. Much like the bride and groom, the dress and hairstyle must look good together! They must function well together. Bridesmaid updos work well if the dress has an ornate design along the back. Is the dress flowy and elegant? Loose, flowy waves or curls compliment such dresses perfectly.

Budget

Weddings are expensive—surprise! In addition to all the other expenses (like musicians, cake, and dresses to name a few), professional stylists also cost a pretty penny. If you want your bridesmaids to have matching hairstyles, then proper etiquette is to pay for their hairstyles. This could turn into a huge additional expense, but there is a way to take the same-style route without leaving your wallet starved: choose student stylists or those still training. Excellent students will produce excellent work. Expect to save about 75% in price!

Weather

This factor is especially important for outdoor weddings. On a bright, sunny day with low humidity, curls will dance along to wind’s song. On the other hand, extreme humidity will hastily hurl curls out of hair and paste the hair to sweaty backs. In general, hair-down styles work well if the weather is fair or better; updos work well in precipitation situations. The season is also important to think about. For a winter wedding, hair-down styles will help keep the body warmer. If it’s hot outside, updos could be helpful.

Face Shape

Round, oval, heart, square, or long? Identifying face shape makes choosing a hairstyle much easier. An oval face looks lovely with hair down and a part in the middle. A square face (prominent jaw bones), on the other hand, looks great in a low bun with hair around the face to help soften the chin edges.

Venue

Will the wedding take place outside in a flowery garden or inside a gorgeous cathedral? Consider the formality of the venue. Updos often appear more elegant and work well with churches and cathedrals, for example.

Which style or styles will you choose? The special day awaits, and you have the information you need—so print your guide and prepare to decide!

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Which 10 Celebrities Do Women Look up to For Their Fashion Style?

Fashion Shopping

The fact that women look up to celebrities in terms of sense of fashion is no secret. However, UK retailer Bonmarche wanted to know specifically which women were the greatest style icons, particularly for their target demographic, which is the woman over 45. They have revealed that women like Meryl Streep, Joanna Lumley, Helen Mirren, and Jennifer Anniston all score very high in the top 10.

Women all over the world look at celebrities to develop their own sense of fashion style. All women want to look good, but they have their own definition of what looks good and what doesn’t. While a lot of research has been done on which celebrities younger women look up to, older age groups are often left by the wayside. This is something that UK fashion retailer Bonmarche wanted to change, as their clothing ranges are targeted specifically at women over 45.

To complete their study, Bonmarche surveyed a cross-section of women from all over the United Kingdom, all of whom were at least 45 years old, with an equal representation in the 45 to 54, 55 to 65, and 65 and over age group.

What they found for the 45 to 54 group was that the top 10 celebrity style icons were:

  1. Helen Mirren, who 19.2% of women were inspired by.
  2. Jennifer Anniston, who 16.3% of women were inspired by.
  3. Meryl Streep, who 14.5% of women were inspired by.
  4. Joanna Lumley, who 13.5% of women were inspired by.
  5. Nicole Kidman, who 10.3% of women were inspired by.
  6. Elle McPherson, who 10% of women were inspired by.
  7. Julie Walters, who 8.1% of women were inspired by.
  8. Jane McDonald, who 5.9% of women were inspired by.
  9. Salma Hayek, who 5.4% of women were inspired by.
  10. Ruth Langsford, who 4.8% of women were inspired by.

What the research also showed was that women in this age category loved Helen Mirren for her sophistication, and Jennifer Anniston for her golden tan, shiny hair, and healthy living commitment. There were no differences between geographical regions.

In the next age category, the 55s to 64s, 20% of women preferred Helen Mirren as their style icon, followed by Jennifer Anniston in 15.5% of cases. Meryl Streep and Joanna Lumley both kept the same position. Again, there was no difference between the geographical locations.

Meanwhile, in the over 65s, there were some significant changes. Helen Mirren took on a firm first place in 28.4% of cases, and Jennifer Anniston dropped all the way down to fourth. However, geographical location made a massive difference here, as women over 65 in Scotland believed Jennifer Anniston to be the top celebrity fashion icon, cited by 27.8% of women.

Bonmarche’s online marketing manager explains: “As women grow older, their tastes and influences change, but one thing remains constant: a desire to look great”.

The results of this study are giving Bonmarche the opportunity to ensure their clothing collection is relevant to their audience. Because the same four women were named across all ages and geographical locations, they will ensure that the ranges they carry emulate their style as much as possible. Furthermore, Bonmarche was happy to see that women over 45 were not just interested in what someone wears, but also in how she carries herself and lives her life. Jennifer Anniston, for instance, has a very simple clothing style, but she has beautiful skin and hair, something she credits to her healthy eating habits. Clearly, once women reach a certain age, they want to not just look good on the outside, but feel good on the inside as well.

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